Headings carry the message. Text fills in the detail.
Add the block
In the funnel editor, click the add control between two existing blocks. Choose Heading for a large, attention-grabbing line, or Text for the supporting paragraph copy underneath it.
Type your copy directly into the block. The editor formats it using your funnel's theme — so colors, fonts, and sizing all match the rest of the page automatically.
Use the right level
Most pages need:
One main headline at the top of the page (a heading block) that says what the page is about in plain language
A short subheadline or supporting paragraph that adds the one piece of context the headline left out
Section headings further down the page to break up the rest
If you find yourself adding heading after heading, your visitor is going to skim, miss your offer, and click away. One main headline per page works best.
Editing copy after publishing
You can edit any heading or text block after the funnel is live. Changes save automatically as you type, and the live funnel updates the next time you publish.
Where to go next
What blocks can I add to a page?
How do I add a button?